SUMMARY In this video, we’re going to be talking about the two metrics we should be looking at in order to fix a business. Those two metrics are: a. Cost Per Sale (CPS) b. Average Order Value / Lifetime Value (AOV/LTV) Let’s break this down as simply as possible. Let’s say you’re selling something for $50.…
SUMMARY Content is king, and it can help you scale your business to $100k or more per month. Today I’ll be sharing the content schedule I use in my own business. This is what I use for my clients as well. I should make it clear that my content strategy is not about being popular. I would rather…
SUMMARY Today I’m going to talk about the most scalable funnel that I have ever seen in my more than 10 years of doing this. After building lots of funnels for lots of different people, I’d say that this one, without a doubt, solves the biggest problem to scale, which is a cash flow issue. This particular type…